Want to Set up your Own Website? Here are 4 Things you need to do

So, you’ve come up with a business name and have created your business plan; this means that you are officially ready to get the ball rolling. But first things first – you’re going to need a compelling web design that delivers the right results…

Your website is the window into your business and therefore needs to be very carefully created and designed so that it appropriately reflects your brand. It also needs to be structured in such a way that it compels people to take notice and take action, whether by subscribing to your email marketing newsletters, registering for your blog posts, following you on social media and making a purchase directly from your business.

Read on for our top tips before setting up your website:

1. Choose your technology and hosting

Select a web host based on your needs as a business and the type of website you are going to operate. You may even wish to consider shared hosting if it suits your business requirements.

2. Choose a domain name

Hopefully by now you have come up with a compelling business name. Once you have, you then need to ensure that it is available as a domain name so that your business name and domain name match. From here, select whether you want your URL to end in .com, .net or something different.

3. Create a Compelling Design

Next you need to concentrate on web design.

Do you want a parallax design or a more traditional layout? Will you include multiple pages or just a handful? No matter what, your web design needs to be fluid, easily accessible and fully responsive. It needs to be beautiful but practical; it needs to serve a purpose whilst engaging visitors from the offset in order to keep them browsing for longer and compel them to return to it again and again. It needs to carefully choose elements such as font and colour. Furthermore, every page needs to be fully optimised so that it attracts a lot of attention from both human visitors and search engines. Finally, include social media buttons across the pages of your website so that your outstanding content can be easily shared.

4. Offer Optimal Security

Finally, your website needs to demonstrate that it places a heavy emphasis on security, including SSL Encryption and a secure server. If you ask visitors to leave personal information on your site, make sure they feel confident and safe in doing so by offering optimal SSL security options. Nobody wants to leave their credit card information on a website if they don’t feel that they are being offered the safety and security they deserve.

About Us

8 Ways Media is a leading international digital agency. With more than 20 years of experience in the industry and a team of 80 creative, passionate employees, we remain on hand to assist you with your every web development need, including web design, search engine optimisation, mobile website development, UX design, SSL encryption and much more. Our 360 degree solutions are designed to give you the security and peace of mind you need to augment business growth and amplify your success.