Small business owners don’t usually have the time or money
to make major changes to their business. However, there are ways to make a big
difference to your company’s bottom line, and these four small changes can
easily boost your success:
1. Streamline operations
Successful business management takes up a lot of time,
particularly as your business begins to grow. Streamline your business while
saving time and money with the following three techniques:
Use outsourced services such as HR, payroll and other
expertise to free up your time and save you on unnecessary expenses. This will
help you to avoid mistakes, waste time and focus on the areas of your business
-Cut back on email
Dedicate a specific amount of time each day to handling
emails. If you respond to an email every time one comes through, your ability
to complete a task will be hindered and it will take you time to get back into
it once each email is dealt with. Also, use internal messaging systems, such as
Slack or Skype, to handle communications with your team.
-Cut down on meetings
Meetings can be a massive waste of time and energy so should
only be scheduled if they are absolutely necessary or directly contribute to
your monthly/quarterly goals.
2. Focus on building company morale
Another way to tweak your small business for greater success
is to ensure you have a happy working environment where employees are motivated
to come to work each day. Offer decent employee benefits, a good medical
package, company lunches or dinners and areas of your office where employees
can spend some time chilling out. Having a positive working environment makes
employees feel valued and makes for a more productive working environment.
3. Use Financial Tools
Proper financial management is vital if you want to optimise
your business for success. Critical tasks such as revenue, taxes and payroll
need to be done and there are some great financial tools out there, such as
QuickBooks, Mint My Business, Turbo Tax and Trigger that help you to accomplish
financial tasks, keep tabs on your spending habits, prepare taxes and much
If your marketing image is getting a little rusty, now may
be the best time to revamp and rebrand your image. Consider a brand new logo,
web design and choice of colour that are modernised and more likely to resonate
with your target audience.
There are plenty of ways to tweak your business for even
greater success and you should definitely make a start with these four tips.
Seeking branding and marketing assistance?
If you’re seeking further assistance for your small
business, we’re here to help. 8 Ways Media is a leading international digital
agency with more than 20 years of experience in the industry and a team of 80
creative, passionate employees. Our digital agency is the ideal solution for
any business seeking comprehensive strategies and incredible results, so contact us today to
discover how we can create a unique marketing package specifically for your