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Online marketing

  • Search Engine Marketing

     

    Search Engine Marketing (SEM) aims to increase the visibility of your website in search engine results pages through optimization and advertising. The ultimate goal is to attract the attention of new clients and generate strong inbound leads to your website.

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  • Search Engine Optimization

     

    Search Engine Optimization (SEO) involves modifying your site in minor ways to enhance the user experience and perform highly in organic search results. It can be as simple as creating unique page titles, producing high-quality anchor text and optimizing images to enhance their searchability.

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  • Email Marketing

     

    Reaching out to a large group of people through email is an expedient way to get a message across to the right target audience. With a well-crafted email, attracting your target audience can be a quick and incredibly expedient experience.

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  • Lead Generation

     

    Lead generation is essential in attracting and retaining consumer interest in your services or products. It is a sales technique that has evolved over the years and now primarily involves the use of online and social techniques to generate the interest of potential customers.

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  • HQ Content Creation

     

    In an increasingly competitive online environment, high-quality content is one of the primary tools required to boost views to your site and rank highly in internet searches. It is also essential in keeping your audience engaged and encouraging them to purchase your products or services.

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  • Web Analytics

     

    Web analytics involves measuring, collecting, analyzing and reporting internal data to establish how many people have visited your site, how many of those people are unique visitors and how those individuals got to your site. It also takes into account the effectiveness of your SEO, the keywords people used, the links they clicked on and how long they stayed on your site for.

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  • Link Building

     

    Link building is a challenging yet powerful way to enhance the success of your website. It involves increasing views to your site by placing high quality, relevant links across the internet onto established sites. Link building is a highly creative activity that requires determination in order to be successful.

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  • Social Media Management

     

    Social media management is a crucial component of any website and is one of the most effective ways for a business to gain more traffic and generate more leads. Without a strong presence on all of the major social media networks such as Twitter, Facebook and Google+, your business will struggle to manage and increase its client following.

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